In our vision, inspiring people and sharing knowledge is something no one should be afraid of. On the contrary, we are convinced that this is the only way to work wisely towards a better future. A good learning process means a sparkling interaction and a disruptive way of looking at things.
Rethinking The Box shows twenty-two years of experience in the field of branding and creating concepts, predominantly in the fields of food, drinks & culture. We have built our own concepts & branding methodology, based on a large scale of real cases. Next to our daily activities, which consist of creative and strategic advice, we have involved hundreds of students in cross-cultural projects such as Meleya Ethiopian coffee (Nyenrode), I Love Crisis (Inholland), Sri Lanka spices and tea (Fontys) and more. We have been involved in several university accreditations. Our style, to quote Bernard Shaw (Irish writer): “I'm not a teacher, only a fellow traveller”.
Rethinking The Box offers
Our lessons are based on both real cases and imaginary ones, like:
Nyenrode Business University
(I Love Crisis / United State of Mind)
Stichting Cross your Borders
Breaking News (silent disasters)
Fontys Utrecht + Tilburg
(Ethiopia and Sri Lanka projects and seminar 'Storytelling')
(Wine in China)
Radboud University Nijmegen
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